Many small businesses struggle to define their brand identity, which makes it hard to create a logo that reflects their mission, values, and audience.

Great design is much more than aesthetics—it’s a powerful business tool that can set your brand apart, increase customer engagement, and ultimately drive conversions. Investing in quality design isn’t just a "nice to have"

Squarespace automatically generates an XML sitemap for your site at yourdomain.com/sitemap.xml. Submit this sitemap to Google Search Console to ensure your pages are indexed. Regularly check your Search Console to monitor your site's performance and troubleshoot issues.

Optimizing a Squarespace website for search engines can be a little different from other platforms, but it offers built-in SEO features that can be maximized with the right strategy.

A guide on how to select typography that reflects a brand’s message and personality, including common mistakes and pro tips. Typography is more than just picking a font that looks good—it's about choosing a typeface that communicates the soul of your brand.

Colour is one of the most powerful tools in design. It shapes perception, influences behaviour, and evokes emotions in ways that are both subtle and profound.

Google reviews are one of the best tools for your business to enhance your online presence and attract new customers. If you are a business owner I also encourage you to leave reviews for other businesses that you love.

This girl KNOWS HER STUFF ! My sales have gone up significantly since working with Kelly. Branding , a beautiful website and easy to use on line shop matter when it comes to the success of your business. I wish I invested in these things years ago, but better late than never.

Excited to have been selected for the @logolounge book 14 out of over 30,000 logos submitted we had 7 chosen as winner for this years book! Congrats to our clients as well!

These pages may not be visible in your main menu, but they play a crucial role in enhancing the client experience, increasing conversions, and boosting your site’s performance. Here’s a list of must-have hidden pages for your wellness website:

Squarespace and Wix are both great website builders, but they have key differences in design, flexibility, pricing, and ease of use. Here’s a few thoughts on why we use Squarespace 90% of the time:

Living in a small town has been one of the best changes we made back in 2019! I love watching our town grow and being part of all the special businesses.

As your business grows, keeping your brand and website updated is essential to stay competitive and maximize opportunities. While updates might seem tedious, they’re critical for maintaining relevance in a fast-evolving digital world.

Bringing a business idea to life can feel overwhelming, especially when you're unsure where to start or how to differentiate yourself in a competitive market. The key to turning that spark of an idea into a successful business is having a clear strategy and a strong brand.

In the health and wellness industry, having a strong online presence is essential for attracting clients and building trust. Whether you’re a fitness coach, yoga instructor, Registered Dietitian, or studio owner, your website is often the first impression potential clients have of your brand.

These are my 5 favourite all-star apps/programs that I use daily to run my business more efficiently!

A backlink is a link on a website other than your own that goes back to a page on your website. Backlinks are also called inbound links because they represent another website's traffic coming to your own site.

These 5 simple tips will help you increase website traffic without breaking having to spend any money on Ads.

The top reasons you need a professionally designed website to uplevel your business.